Alpharetta, Georgia, 22 March 2026, Aziro a leading provider of digital transformation and software product engineering services, announced the appointment of Jitender Hooda as Senior Vice President, Sales, Digital Solutions, strengthening its leadership arm as the company accelerates its growth across AI, digital engineering, and enterprise transformation services. Jitender brings a distinguished career spanning business expansion, digital transformation leadership, AI innovation, and entrepreneurial product building. He is widely known for driving technologyâled business value and helping enterprises unlock new growth through modern digital solutions.
With leadership roles across globally respected technology and engineering organizations, including Hexaware Technologies, L&T Technology Services, ITC Infotech, Geometric (now HCLTech), and Tata Technologies, Jitender has spent decades shaping transformational deals, scaling strategic portfolios, and leading multiâyear consulting partnerships across North America, Europe, and Asia. His expertise spans digital engineering, enterprise modernization, cloud adoption, product lifecycle transformation, and AIâenabled business services.
Before joining Aziro, Jitender ventured as the Founder and CEO of EmachineLabs, an AIâpowered enterprise platform. This entrepreneurial experience further shaped his conviction that enterprise transformation will increasingly require a fusion of consulting excellence and platformâled acceleration.
"Jitender brings a rare combination of strategic vision, market insight, and deep technology fluency. His ability to operate at the intersection of business growth and modern engineering aligns perfectly with Aziroâs next chapter. As enterprises accelerate their digital and AI journeys, Jitenderâs leadership will play a pivotal role in strengthening our client relationships and scaling our digital business across strategic industries and geographies. We are delighted to welcome him to the leadership team,â said Sanjay Sehgal, Founder and CEO of Aziro
"Aziro represents the kind of forwardâthinking, highâimpact organization that enterprises need today, one that blends transformation expertise with AIâpowered acceleration. Iâm thrilled to join the team at such a pivotal moment and to help shape solutions that bring real, measurable value to clients. With the pace of technology change faster than ever, the opportunity to build futureâready digital systems is massive, and Aziro is uniquely positioned to lead that evolution,â said Jitender Hooda, Senior Vice President, Sales, Digital Solutions
In his new role, Jitender will focus on accelerating digital business growth, elevating Aziroâs positioning in highâvalue enterprise conversations, and enabling clients to adopt nextâgeneration AI and digital engineering capabilities.
About Aziro
Aziro is an Al-native product engineering company driving innovation-led tech transformation for global enterprises, high-growth ISVs, and Al-first pioneers. We empower organizations to modernize platforms, automate intelligently, and harness Al-driven insights-accelerating innovation, unlocking new revenue streams, and ensuring they lead in an Al-first world.
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